Tuesday, February 26, 2013


Einstein discusses the various implications and complexities inherent in birth of the printing press on Western society. While reading this article, I began notice not simply how pervasive the printing press’s affect was on Western Society, but how much we take the over abundance of printing machines for granted. I can’t imagine a world where printing and copying takes more than a couple of minutes or where books are a luxury. What was striking was when Einstein talked the way in which the structure of texts changed. Moreover the “format, arrangement of contents, page layouts and illustrations” have shifted. The format of books has remained the same today. The title page, the table of contents and notes at the end are a universal format most people don’t even think of. Like everything else however, the printing press brought about many changes that may be overlooked but have profoundly shaped the way in which we engage with language.
How has the excess of books, fliers, and just paper in general affected language? This is the question that continues to be unanswered. I thought about the way slang has evolved. Now more than ever, words are being abbreviated. From “lol” to “awk,” we have become lazy with language. It doesn’t matter that words are spelled wrong when I text using my Iphone because the machine will automatically correct it for me. During exams, I’ve struggled with spelling certain words correctly. Usually, I wouldn’t bother. I would simply let the machine do the work for me and feel no guilt about it. Similarly, the printing press laid the foundation for the near instant access to information, the hundreds of thousands of books and magazines that are printed everyday. It has mobilized a certain fluidity that made information very transparent. It made ideas more acceptable and created a line of communication that continues on today.
It’s so easy to buy books these days. Going the student bookstore each semester to get my required texts is a drag because of how long the line usually is at the start of the semester. I never stop to think about how fortunate I am to live in a world where everything is so accessible. In this regard, I’ve become complacent. I hope we can talk about the specific ways the printing press has desensitized us to the ideas held in books. 

3 comments:

  1. I think you realized this already, but remember that it's Eisenstein, not Einstein. :) I'm glad you singled out her point about formatting, which can get lost in the sea of other, more radical conclusions that she makes. As we saw during our Bancroft workshop, yes, the two-column format and wide margins for annotation and readability were present from a very early point, but not so with page numbers, tables of contents, indexes, and so forth. Evidence of the ubiquity of the "page" and codex paradigm is, as you say, all around us, even in the digital tools that are supposedly replacing the printed word: after all, what do we visit online? Web pages. We bookmark our favorites, save Word documents, and so on.

    ReplyDelete
  2. Oh, and one more thing... don't forget to fill in the title for your post, otherwise it may come out as gobbledygook (especially if you're cutting and pasting). See the blog archive to the right.

    ReplyDelete
  3. Hi there,

    The Bancroft workshop was amazing. I wanted to add to Alenda's comment that I noticed one of the ancient books we observed did not have page numbers.

    ReplyDelete